FORGET strawberries, cherries are the new fruit of the moment - with a big celebrity following, thanks to stars like Katy Perry, who loves the taste of her cherry chapstick and flaunting her curves in cute cherry print dresses, and divas like Celine Dion who insists on cherries in her dressing room. It's official - cherries are making a big retro comeback.

And now Cherrygood - a seductively coloured, rich red cherry drink - is making a big splash in the juice drinks market. Listed in all the major supermarkets and packed with healthy nutrients, it is the country's first ready to drink cherry juice.
 
The 1940s and 1950s revival has given cherries a kitsch cult status and they are now taking over fashion, interiors, music and are flying off supermarket shelves as British cherry season kicks in. Even supermarkets are waging a cherry price war for a simple punnet.
 
Cherries have been used medicinally for hundreds of years but now new research is confirming this powerful super-fruit's health benefits. It seems, if you want to look after your heart, get a good night's sleep, boost libido, protect your muscles, and have glowing skin, cherry juice - particularly Montmorency cherry juice - could be the answer. 
 
The Montmorency cherry - grown in the US - has the highest antioxidant level and has been linked to a variety of health benefits. Cherrygood, the UK's only ready to drink cherry juice, packs more than 500 Montmorency cherries into every litre.
 
According to John Heseltine, the founder of Cherrygood "Everyone has a special cherry memory because it's such a well known fruit that people have enjoyed throughout their lives - from fresh cherries and iced cherry lollies to cherry medicine and the cherry lip sweets of our childhood"
 
Cherry juice has a great taste and even better health benefits. We work closely with the famous Michigan growers and have done a lot of work on product development to make a palatable blend which will appeal to children and adults. It's a very pure product.
 
John says "I first came across fresh cherry juice while I was on holiday in America. It tasted great. And I thought people back home would love it too"

With the help of a million dollars worth of research into the benefits of Montmorency cherries, which make up Cherrygood, they identified that tart cherries have fantastic health benefits and that there were no cherry juice drinks in the market.
 
Scientifically proven to contain higher levels of antioxidants than pomegranate, blueberry, grapes and cranberry juice drinks, Montmorency cherries are packed with health giving properties.

http://www.cherrygood.com/cocktails/cocktail-lounge.php

Use as an alternative to cranberry juice when mixing with vodka
Mix with Malibu to create the hot new cocktail "Cheribu"
Freeze it in ice cubes
Make ice lollies with it
Swirl it into ice cream mixture when making home-made ice cream for a Cherry Ripple flavour
Add a couple of tablespoons to egg whites as colouring for pink, cherry meringues
Whizz into crushed ice to max cherry slush puppies.
Add a couple of tablespoons to some chicken stock, along with some fresh cherries, to make a sauce for meat such as duck.
Mix with fizzy limeade, real lemonade or even cola for a fruity non-alcoholic cocktail
Add a splash to champagne or prosecco for an alternative Kir Royale
Or simply pour into a chilled glass, add ice and straw and enjoy!