Groundbreaking sun protection technology from Institut Esthederm

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Institut Esthederm brings you the latest innovation in suncare and dispels some suncare myths that have grown out of the “SPF” industry

OVEREXPOSURE TO THE SUN IS DANGEROUS, AS IS ITS ABSENCE

Sun is essential to life because of its heat, its light and its natural anti-depressant action.

A TAN IS THE BEST PROTECTION

A suntan is the skin’s natural defense system against the harmful effects of UV rays. Tanning
is caused by melanin, a colored pigment with exceptional absorption properties targeting UV
light and free radicals.

 

TANNING DOES NOT AGE THE SKIN

Tanning is the skin’s natural reaction that protects it against sunlight, although it may at times
result in harmful side effects. Photo Cellular Care products neutralize the sun’s negative im-
pact, while stimulating the skin’s natural capacity for self-defense, including tanning.

 

THE SKIN’S DISPARATE REACTIONS TO THE SUN ARE NOT INEVITABLE

Our expertise in skin biology helps re-educate even the most sensitive skin and normalize its
reactions to sunlight, gradually boosting cutaneous tolerance to increased sun exposure.

 

THE SPF INDEX IS NOT AN ADEQUATE MEASURE OF PROTECTION

The SPF* index measures the risk of sunburn without taking into account the risk of aging or de-
veloping photo-sensitivity. True to Institut Esthederm’s skin-rejuvenating claims, the Photo Cellu-
lar Care line protects the skin above and beyond the SPF* rating: it prevents photo ageing and
inhibits inflammation.

 

How on earth would it be possible for your body to end up being configured in such a way that the sun is now a deadly threat to you, me, and the entire human race?”– Dr Mercola

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