Danone Launches Sumptuous New Light & Free Greek-Style Yogurt

What if you could find a great tasting yoghurt with 0% added sugar and 0% fat? Enter Danone’s Light & Free, Greek style yoghurts that are sure to tantalise your taste buds. With over 30% fewer calories* than most other full-fat fruit yogurts, Light & Free is even more irresistible. Created to naturally fit into a busy lifestyle, Light & Free is the perfect treat, containing gorgeous pieces of luxurious fruit.

With Strawberry, Cherry, Raspberry, Blueberry and Peach-Passion Fruit, there’s a fruitily sensational flavour to suit everyone. The Light & Free range contains naturally occurring sugars, and is suitable for vegetarians.

Aloys de Parscau, Marketing Innovation from Danone said: “The launch of Light & Free comes at a time where the nation has shown growing concerns about the levels of added sugar in food and drink products…after two years of extensive research and development, we are thrilled to bring Light & Free to the market and are confident that consumers will love it as much as we do.”

Available now at Tesco, ASDA, Waitrose and Sainsbury’s in 115g pot sizes. RRP £2.49 for a pack of 4 yogurts.

*A pot of Light & Free contains between 52 and 61 calories depending on the flavour.